I was invited to design a concept-rich image for a poster featuring Abebe Bikila - bk, a Brazilian rapper. For this project, simplicity, impact, and iconography were key objectives. The goal was to deviate from the conventional style of show's posters and instead pursue a more cinematic aesthetic, akin to a movie poster, to establish a distinctive identity. Crafting this differentiation was both a creative and enjoyable task, from selecting the color grading to imbuing a touch of my personal essence into the work. I hope you appreciate the outcome!
Photography
In this project, I sought to preserve the photographic identity that permeates the entire Icarus album for the last show's campaign. I chose to create a visual contrast, using a lighter background and a darker rapper. In this way, I sought to achieve a striking balance, maintaining some aspects that I found interesting, such as a matte in the dark and a grainy texture in the image.
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